Honda SUVs #1 in Brand Loyalty by J.D. Power

2024 Honda CR-V Sport Touring

Honda has been recognized by J.D. Power as #1 in brand loyalty among mainstream SUV owners. This award is based Honda’s SUV lineup of the HR-V, CR-V, Passport, Pilot, and the all-electric Prologue in J.D. Power’s 2024 U.S. Automotive Brand Loyalty Study. The study is 6 years strong, measuring the vehicle owner loyalty by analyzing […]

Honda HR-V #1 SUV with First-Time & Gen Z Buyers

2023 Honda HR-V People Loading Bench In Trunk

The 2024 Honda HR-V, with its fun driving experience, is now on sale at a starting price of $24,100 (MSRP) for the HR-V LX (excluding the $1,295 destination charge). This SUV has captured the hearts of first-time and Gen-Z buyers, making it the most popular SUV in America1. Perfectly tailored for young and active individuals […]